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<blockquote data-quote="Metalman2004" data-source="post: 147312" data-attributes="member: 7681"><p>You are exactly right, but it’s all semantics and consumer psychology.</p><p></p><p>Consumers respond much better to a 3 cent discount on $1.00 than a 3 cent credit card charge on .97. Either way you are being charged the fee. It just isn’t listed as a line item on your bill.</p><p></p><p>No matter how you slice it, the consumer is paying the credit card fee in almost all cases. Personally I’d prefer someone who tells me what’s going on up front and gives me the chance to wave the fee if I want.</p></blockquote><p></p>
[QUOTE="Metalman2004, post: 147312, member: 7681"] You are exactly right, but it’s all semantics and consumer psychology. Consumers respond much better to a 3 cent discount on $1.00 than a 3 cent credit card charge on .97. Either way you are being charged the fee. It just isn’t listed as a line item on your bill. No matter how you slice it, the consumer is paying the credit card fee in almost all cases. Personally I’d prefer someone who tells me what’s going on up front and gives me the chance to wave the fee if I want. [/QUOTE]
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